Start-up: A Practical Guide to Starting and Running a New Business (Management for Professionals)
Start-up: A Practical Guide to Starting and Running a New Business (Management for Professionals)

Read Now Start-up: A Practical Guide to Starting and Running a New Business (Management for Professionals) MOBI

This guide for aspiring entrepreneurs provides expert advice on every aspect of launching a new business. It is designed to be of particular value for academics wishing to exploit the commercial value of a new technology or business solution. Inspiring and readable, it shows how to evaluate the strength of a business idea, how to protect inventions, reviews legal steps and responsibilities, shows how to position products in the market, how to create a business plan and raise initial capital. Case studies, exercises and tips demystify the process of starting a business, build confidence and greatly increase the chances of success.

  • Released: November 16, 2020
  • Author: Tom Harris
  • Rating: 5
  • Publisher: Ebook DIgital Agency
  • Total Page: 469 pages
  • File Size: 3670 KB

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